Pricing your Spring Hill home for sale is an important part of marketing.
Without the right price, all advertising and promotion could result in nothing, not to mention all the efforts you as the homeowner go through when putting your home on the market.
Recently, while looking through homes for sale that are listed in our local multiple listing service, I noticed that some homes are priced at odd numbers.
And yes, there were those that were just one dollar - and in the extreme just one penny - below the next price point marker.
This may be a great pricing strategy for supermarket goods but most homebuyers will see right through this and recognize it as a pricing gimmick. After all, for all practical purposes the home is priced at $200,000.
Sometimes home sellers are afraid of going to that slightly higher price and come up with this pricing idea on their own. And then there are some real estate agents who argue that an odd price like this will make your home stand out from the rest.
As your marketing Realtor, I would advise you of the ramifications an odd price like this could have and yes, I would advice against this strategy and here is why:
Buyers search for homes online and in most search portals the price ranges are in even increments such as $10,000, $20,000, or more increments.
That means, for a buyer who is looking for a home in the up to $200,000 range, your home would show up in the search results but at the very highest end.
Let's think about the buyer who is starting to search at the $200,000 range. This could be your perfect buyer and you would be missing him by a measely one cent! If that happens, this one cent could have cost you thousands.
On the other hand, priced just one penny more at $200,000, your home would be at the most affordable range for this buyer - a very compelling reason to schedule a showing that could potentially result in an offer.
There are other considerations that go into pricing your home for sale correctly.
If you are interested in finding out more about marketing your home for sale and how to go from "for sale" to "sold" in Spring Hill, Hudson, Hernando Beach, or Brooksville, Florida, please call me at 352-584-7441 or contact me by email.
For more information about Hernando County Homes and Land for sale including Spring Hill and the communities of Timber Pines, Glen Lakes Golf and Country Club, Silverthorn, and Hernando Beach , please call or visit my website!
Silvia Dukes PA, Broker Associate
Tropic Shores Realty, 3441 Deltona Blvd, Spring Hill, FL 34606
Phone: 352-584-7441 Email: SilviaDFL@yahoo.com Website: www.SilviaDukes.com
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